RFP 2026-08 Logo Design, Guidelines, and Branding Services
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Description
The City of Hampton seeks professional branding and design services to develop a comprehensive and enduring brand identity that reflects the City's unique heritage, forward-looking vision, community character, and regional appeal. The goal is to establish a cohesive visual identity system that aligns all representations of the City and strengthens recognition across physical and digital platforms, including municipal signage, communications, marketing materials, events, and public spaces. The City's intent is to create a holistic and memorable brand experience that is authentic, distinctive, and inspiring. The resulting brand identity should celebrate Hampton's history, embrace its future, support community pride, and provide a flexible visual system with the longevity necessary to serve the city for years to come. The brand should be adaptable, recognizable, and capable of supporting Hampton's continued growth while reinforcing its position as a premier place to live, work, visit, and invest.